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Eurisko Space Maps featured module is an indoor positioning system that allows customers to track categories, items and promotions inside retail environments. Powered by a powerful Real-Time Tracking System (RTLS) and an accurate customer-centric promotion engine, Space Maps enhances consumer experience while maximizing profit and revenue.
Features of Space Maps:
- Powerful Real-Time Tracking System (RTLS)
- Interactive screen fixed on shopping carts
- Customer recognition based on loyalty card or manual data entry (by customer)
- Interaction with promotion optimization, demand forecasting and customer segmentation modules
- Positioning system for items, categories and customer-specific promotions
Benefits of Space Maps:
- Discovering which categories are of interest to which consumer segment? And at what time of year?
- Providing data for Consumer behavior mining
- Automation of time-consuming targeted promotions
- Optimizing retail space planning process based on consumer trajectories
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